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Find a Chinese online wholesaler for your e-commerce business

Find a Chinese online wholesaler for your e-commerce business

Temps de lecture : 3 minutes

Many e-commerce companies are now turning to Chinese wholesale suppliers for their supplies. This is due to the lower costs and wide range of products offered by platforms such as Alibaba, for example. Working with a Chinese online supplier, however, is far from a smooth ride. Here's our guide to finding your Chinese online supplier.

Why choose a Chinese wholesaler for your online store?

Working with a Chinese online wholesaler offers many advantages:

  • Low prices. Because of lower labor and production costs, Chinese products are often offered at lower prices than European products, for example. This means you can recoup higher profit margins.

  • A wide choice of products . Just take a look at platforms like Alibaba to see the wide range of choices available in terms of Chinese products. By using Chinese sellers, you'll be able to diversify your product/service catalog and expand your market.

  • Customization options . Many Chinese manufacturers offer the possibility of customizing products according to your branding.

  • Flexibility in terms of order volumes . You can order in small or large quantities at your convenience.

The 3 best platforms to find a Chinese wholesaler online

On the Chinese e-commerce market, 3 Chinese players stand out from the crowd:

Alibaba

Alibaba is the essential platform for finding Chinese suppliers online . Founded by Jack Ma in 1999 It's also one of the oldest. It offers a wide range of products in a variety of sectors, from consumer goods to industrial equipment.

To ensure secure transactions, the platform offers a system of verified suppliers and buyer protection. The Trade Assurance program guarantees a partial or full refund in the event of product non-conformity or failure to meet delivery deadlines.

Other highlights of the platform include:

  • The possibility of ordering in bulk (unlike AliExpress, for example)

  • A wide repertoire of manufacturers limiting intermediary costs

  • Advanced filtering and search functions

  • A complete ecosystem of technical support for businesses e-commerce with the Alipay payment solution, Cainiao for international logistics and other tools.

AliExpress

Owned by the Alibaba group, AliExpress was first and foremost designed for B2C transactions . However, it is also used by small companies seeking Chinese products in small quantities.

Like its parent platform, it also offers a wide range of products.

Here are the highlights of AliExpress:

  • Flexibility for small orders and no minimum order. The platform offers the possibility of ordering in small quantities or by the unit.

  • Ease of use thanks to a user-friendly interface

  • Its dropshipping function enabling small businesses to do away with the need for inventory management

  • A vendor evaluation system to check reliability

  • Frequent offers and promotions on Single's Day or Black Friday, for example.

Made-in-China

The main alternative to Alibaba, Made-in-China is also specifically geared to the B2B market. It is therefore more suitable for companies wishing to buy Chinese products in bulk.

Here are its main strengths:

  • A rigorous supplier audit system, reducing the risk of encountering unethical sellers

  • A wide range of products from a wide range of sectors, with a focus on industrial and technological products

  • Customization options ideal for companies wishing to create their own brand

  • A multilingual interface .

How to assess the reliability of a Chinese online wholesaler?

Since these are online transactions, with suppliers located thousands of kilometers away, the risk of fraudulent transactions is all the greater. Here's how to protect yourself:

Request product samples

The choice of products, and above all their quality, is an essential component in the success of your e-commerce business. That's why you need to be particularly careful before choosing your supplier.

So, before you place a large order, remember to request samples in advance . The advantage of this operation is twofold: you can both test product quality and delivery times.

Don't forget to verify certifications and compliance with quality standards . It is also possible to carry out independent quality controls to obtain the opinion of professionals.

Check customer reviews and online reputation

The various platforms that put you in touch with Chinese suppliers generally have rating and feedback functionalities . Buyers can rate or leave comments, positive or negative, on each seller's profile.

In particular, you need to check what buyers say about delivery times and product quality.

Don't forget to check return and complaint rates . Avoid suppliers with recurring complaints.

On the other hand, some platforms subject suppliers to external audits then give them specific labels. At Alibaba, les Gold suppliers are suppliers whose reliability has been verified.

Review delivery and payment terms

On-time delivery is another critical aspect of e-commerce.

You need to pay particular attention to this when choosing a Chinese supplier. You must give preference to suppliers who scrupulously respect delivery deadlines . Some even offer the possibility of tracking the parcel, an additional guarantee.

Likewise, secure payment methods is also an important element of any transaction with a Chinese wholesaler. At Alibaba, for example, an additional secure payment service, Alipay, is integrated into the platform.

Pitfalls to avoid with a Chinese wholesaler

For trouble-free transactions with a Chinese wholesaler, avoid the following mistakes:

Neglecting local quality standards

Le Guobiao is China's standards system. This contains rules that are sometimes in line with international requirements, sometimes less stringent. For example, products destined for the Chinese domestic market may comply with lower quality standards.

So take the time to analyze these quality standards before placing your orders.

Make sure products comply with international standards, not just local ones. It's even possible integrate this requirement into the supply contract to make it clear on both sides.

You can also order independent quality controls to ensure full product conformity.

Lack of preparation for cultural differences in negotiations

Although the platform interface is available in several languages, direct communication with suppliers can be affected by language barriers.

You could then have difficulty in clearly formulating your specific requirements in terms of product quality and delivery times . But misunderstandings in these areas can have far-reaching consequences.

In particular, you run the risk of ending up with counterfeit or poor-quality products if you work with uncertified suppliers.

You must also prepare yourself to limit potentially negative consequences of these linguistic and cultural differences. One way to do this is by hiring a translator. This will avoid any misunderstandings or misunderstandings.

Hero finances your inventory purchases

Hero .allows you to preserve your cash flow thanks to its factoring system, which enables you to obtain immediate payment of your supplier invoices .

You can then repay the platform in 3 or 4 instalments or after 60 to 90 days . These payment facilities allow you to pay only when you have sold enough products.

Request a customized quote

In short, sourcing from Chinese wholesalers is a means of securing profitability for many e-commerce businesses. The Alibaba, AliExpress and Made-in-China platforms stand out for their varied offering, reliability and protection. All you have to do is choose according to your needs, while remaining attentive to product quality and supplier reliability.

For the rest, use à Hero to secure your payments with your Chinese supplier while preserving your organization's financial health.

Écrit par

Valentin Orru

Head of growth

13/11/2024